The Welsh Sale

The flagship Welsh Sale at Rogers Jones & Co functions as far more than a mere commercial event; it serves as a meticulously curated record of Welsh art and history. 

The significance of this auction is underscored by its record-breaking results, including the world record for works by Sir Kyffin Williams and many of his 20th Century Welsh art contemporaries. 

The momentum of the sale continues to grow, as evidenced by a record year in 2025 and in the April 2026 auction, we achieved a ninety-three percent sell-through rate and marked the second-highest total in the event's history. This success is driven by the expert curation of partner Ben Rogers Jones and his team, who provide in-depth knowledge ranging from historic porcelain to modern twentieth-century masters.

The prestige of the auction is further enhanced by its premier locations, with flagship summer sales often held at Gregynog Hall. As one of the spiritual homes of Welsh art, this venue creates a distinguished atmosphere for high-value lots. 

Within these sales, collectors find the very best of Welsh heritage. The fine art category features iconic works by figures such as Sir Kyffin Williams, Donald McIntyre, Gwen John, John Knapp Fisher, Valerie Ganz, Ernest Zobole, Augustus John, John Piper, Ceri Richards and so many more. 

Beyond paintings, the sale highlights exquisite examples of Swansea, Nantgarw, and Llanelly porcelain, as well as traditional vernacular furniture including oak dressers and rare Brynmawr pieces. The selection is rounded out by items of heritage and literature, such as rare books from the Gregynog Press, first editions by Dylan Thomas, and historical maps.

The sale welcomes seasoned collectors and first-time buyers alike, offering bidding in person at the saleroom, via telephone, or through a live online platform. 

With decades of success behind The Welsh Sale, we have cultivated an incomparable database of dedicated collectors who share a passion for Welsh heritage. When you consign with us, your items are showcased in our premium, fully illustrated auction catalogues, distributed liberally and free of charge to high-intent buyers worldwide. Our reach is truly global, regularly attracting consignments and winning bids from international collectors who recognize the unique prestige of this event.

The Welsh Sale offers a distinct advantage found nowhere else in the auction calendar: it is an internationally recognized brand that remains deeply rooted in Wales. We understand the market better than anyone, recognizing that the most fervent collectors of Welsh fine art, porcelain, and antiques are often those living right here in Wales. By selling with us, you place your treasures directly in front of the most motivated local and global buyers.

Maximize the value of your Welsh heritage items by joining our next landmark auction. We are currently inviting entries and recommend contacting our specialist team as early as possible. To ensure your items receive the full benefit of our marketing and cataloguing process, please submit your entries at least six weeks prior to the sale.